Builderall vs ClickFunnels: Pros & Cons

This post may contain affiliate links and I may receive a small commission if you make a purchase using these links – at no extra cost for you. Please read my disclaimer here.

Are you having a tough time deciding whether you should get Builderall or Clickfunnels for your online venture?

If yes, then you are reading the right article. In this Builderall vs Clickfunnels comparison, I’ll help you determine which software is compatible for you and your business.

I will give you insights concerning its strongest points, functions, as well as its disadvantages.

Let’s start?

If you've already decided to buy Builderall or Clickfunnels, just click the buttons below to grab it for free.

Before signing up for ClickFunnels, make sure to get ClickFunnels 30 Days Marketing Plan. Everyone who has ever had a ClickFunnels account, needs these 30 day blueprints. The summit is totally free.

All about Builderall and Clickfunnels

Builderall vs Clickfunnels


Launched in 2011, Builderall is an all-in-one marketing solution created by Erick Salgado for aspiring biz owners and internet marketers, especially beginners. It is loaded with tools designed to enhance one’s digital and advertising strategies. Its version 3.0 was launched last year.


Builderall contains over 30 tools as of today. And with its intuitive and accessible user interface, I find each feature straightforward to use as well. In fact, most of them work as drag and drop tools.

Moreover, they are categorized into the following five sections:

  • The builders
  • MailingBoss autoresponder
  • Design section
  • Traffic management
  • Social media engagement

It aims to minimize the hassle of creating and designing marketing materials. Essentially, it can assist you in building sales funnels, landing pages, videos, websites, and many more.

It works as a guide as well since it includes done-for-you templates that you can use as-is or modify it according to your business plan.

Builderall does not only offer help to entrepreneurs who need digital assistance. It also gives a chance to affiliate marketers who wish to earn passive income (recurring commission) through its (Builderall business) leveraged affiliate program.


Clickfunnels is a SaaS platform created by Russel Brunson together with his team. It was launched way back in 2014 and is geared towards entrepreneurs and marketers who wish to build their business using sales funnels.


The software comes with lucrative, easy-to-use, and advanced features. Primarily, it functions as a sales funnel and page builder. It is filled with user-oriented apps that are beneficial mainly to established online business owners.

Essentially, it provides you the opportunity to create and design high-converting marketing funnels in a convenient manner. All features, including the editor, works as a drag and drop. A such, Clickfunnels is accessible even to individuals with low technical skills.

Here are the other ways you can use this marketing platform:

Moreover, Clickfunnels offers a 14-day free trial, too, and allows users to have unlimited access to all its tools.

Who are its target users?

Find out which internet marketing platform suits your budget, digital needs, and skill level best.

Builderall target users

As I have mentioned, Builderall is profitable, particularly to beginners. Its basic plan costs $29 only, while the premium plan costs $69.

It aims to provide a complete package of digital marketing tools at a reasonable price as well. Hence, it is perfect for those who have a limited budget.

Apart from that, it works best with people who rather than making individual purchases for each feature - want everything in one place. I find Builderall like a jack of all trade as well. It may have 30+ applications, but most of them are not so professional.

Builderall vs ClickFunnels_all the tools

That is why if you are an established marketer or entrepreneur, I recommend you try its alternatives such as Karta or Clickfunnels (both are created professionally).

Clickfunnels target users

Clickfunnels was designed with both professionals and aspiring entrepreneurs in mind. However, each of its apps aims for specific purposes. Say, your goal is to drive leads and increase your conversion rate, the platform has tools to help you with that.

Cickfunnels premade sales funnels are of great help as well to less experienced marketers and people who wish to improve their sales process. It is also time-saving and practical, having an easy to use visual editor. As such, I find it useful to those who like instant results.

Clickfunnels target audience

On the other hand, if your budget is low, I suggest you purchase a cheaper software like Builderall. Clickfunnels platinum plan - the complete and unlimited bundle - comes at $297 per month.

Pros and cons


  • Includes 30+ tools under one roof
  • A cheap alternative
  • It is actively being updated with new tools and features
  • Perfect for entry-level entrepreneurs (for new internet marketers who are on a tight budget)
  • Recommended for people who want to use their WordPress website further as Builderall has a WP installation
  • They seem to be too focused on adding more tools to their platform.
  • 30+ tools might be overwhelming for newbies
  • The tools and the interface should be more professional
  • It has inconsistent user experience between the tools
  • Website/funnel templates are not so professional and some are outdated
  • You might encounter some bugs


  • Professional platform (design) with a consistent user interface
  • Excellent high converting templates with great copy
  • Expensive
  • Focused only for sales funnels
  • For a full-featured website including a blog, a WordPress based website is also needed

Pricing plans


Buiderall offers several pricing packages: the free, builder, marketer, essential, and premium plan. Furthermore, you can have a 14 day trial for all the paid subscriptions. 

builderall pricing

The good news is Builderall offers a forever free plan. You get access to its visual builder, membership areas, blog app, and many more perks and tools.

You also get ticketing support along with the thirteen tools included in the package. The only downside is that you don't get any domains or subscribers.


You can now build and manage your online biz through Builderall’s builder plan for $19.90 a month. It comes with 24 features including the funnel editor, drag and drop builder, A/B split testing, membership areas, SSL certificate and visual email marketing automation.

Aside from that, you can connect up to 3 domains, get 100 subscribers, ticketing support, and live chat support. A low-cost marketing tool perfect for starters who are tight in budget.


Already in business? Builderall now has a subscription suitable for biz owners like you. The marketer bundle will give you access to 27 tools for $29.90.

You will get the same tools included in the builder plan but with 3 added perks: CRM, SMS, messaging, and Builderall telegram automation tool. It comes with 5, 000 subscribers, 5 domains, as well as live chat and ticketing support.


Builderall also has an essential plan for those who are looking to expand their business or operate a medium-sized company.

The package comes with 30 tools including the website builder, messenger and website chatbot, and WordPress 3-click installation. You will receive 10 domains and 15, 000 leads in addition to live chat and ticketing support.


For companies, this package is worth a try. It gives you access to all the tools (38) such as drag and drop, funnel, and webinar builder, YouTube and Facebook streaming software, and e-learning builder.

Apart from that, you get unlimited leads and 15 domains together with ticketing and live chat support.


Clickfunnels pricing plan comes in two packages: the standard and the platinum one. 

Clickfunnels pricing
Standard plan

For $97 a month, the standard plan is the cheapest package. You will receive access to almost all apps included in the software. However, it limits you from creating pages and funnels. You are only allowed to make 20 sales funnels and 100 pages.

Another thing to take note of is that Actionetics (its built-in email provider) and Backpack (integrated affiliate system) are not included in the subscription.

Platinum plan (Etison suite plan)

For $297 per month, the platinum plan gives you full access to all Clickfunnels features including the Actionetics and Backpack. It does not limit the number of pages and funnels you can create, unlike the essential bundle. The only downside is that it is too expensive.

Clickfunnels vs Builderall: what are their best features?

Should you get Clickfunnels or Builderall?

In this section, I’ll enumerate Cickfunnels and Builderall strongest points you should consider first before deciding which one to purchase.

Clickfunnels best features

The funnel builder

If there is one thing that sets it apart from its competitors, I think it would be the funnel builder. It does, in fact, represent the platform’s entirety.

The builder is divided into two categories: the cookbook builder and the classic builder. To give you a full grasp, here’s an overview of each.

Clickfunnels cookbook funnel builder_classic builder
The cookbook builder

This application is a collection of done-for-you marketing funnels. Essentially, it gives a more extensive selection of landing page templates to use in all types of industries. It is also Cickfunnels newest feature.

Some of the Clickfunnels templates are about:

  • Professional services
  • Ecommerce
  • B2B
  • Coaching

The software lets you sort the kind of funnels depending on your goal. For instance, if you need to gather and grow your leads, select the lead capture funnels. The other options are the sales page funnels and event funnels.

Furthermore, it also enables people to modify the template. Each funnel category comes with paid and free templates too. Perfect for those who are not into designing.

The classic funnel builder

This one is Clickfunnels first editor. The feature does not have a library of templates; instead, it produces funnels according to the following conditions:

  • Product selling
  • Lead collection
  • Webinar hosting

The software will then automatically produce a template funnel suitable to your goal/condition. After that, you have to label and tag it to one group. Simple as that.

All in all, both are straightforward to use with an intuitive graphical interface. Tech-noobs need not fret too as it works as a drag and drop. 

Action score

The action score feature is under Clickfunnels built-in email service provider Actionetics. It is a handy tool that provides useful statistics that can help you leverage your email campaigns efficiency.

It designates a score - which is dependent and obtained from varying factors - for every lead that you have in your email list. It gives you precise data on how engaged and active your leads are.

The total score is based on the following criteria:

  • Monetary value (25%) 
  • Relevancy (25%) 
  • Frequency (25%) 
  • Social (25%)

Membership site builder

If you are into product selling, to have a secure virtual space where you can display and make transactions is crucial. As a solution, Clickfunnels added a membership site builder where you can oversee both your subscribers and products.

Clickfunnels membership access

Essentially, the feature lets its users earn money in various ways. But typically, here’s what marketers and entrepreneurs do:

  • Offer a gated premium content
  • Sell full-access membership

It supports various payment options too such as PayPal, Stripe, and Apple Pay.

But the good thing about it is that it has entry-level accessibility. Hence, it is easy to use and navigate, especially for people with poor technical skills.

If you want an in-depth review about Clickfunnels features, click here.

Builderall best features

WordPress installation

Builderall newest WordPress integration feature lets you kill two birds with one stone.

What the tool does is simple: it enables you to integrate a website supported by WordPress into Builderall. As you can see, it is preferable for those who have already-established WP sites.

builderall wordrpess

The tool has a separate set of functionalities and does not share the same dashboard as the site builder. And compared to pixel perfect builder, I find this one more useful as WP comes with very lucrative perks.

Pixel perfect builder

Also known as the drag and drop builder, this software is a lucrative tool for marketers and solopreneurs. It helps them produce online marketing materials like websites, landing pages, and sales pages.

It is a visual tool wherein you can create and modify an existing template from the built-in library of web templates and themes.

builderall templates

Unfortunately, Builderall is not the best when it comes to professional templates. Some of them are outdated and their copy is just simple lorem ipsum text. But there are some really good ones that are aesthetically pleasing and professional-looking as well.

Here are the other things you can integrate: 

  • Add a blog to the page
  • Improve its SEO
  • Integrate a checkout process
  • Add or edit design elements

Design studio (Mockup studio) is also a visual tool that helps users design different content such as Facebook posts, eBook covers, product info, and catalog.

Canvas funnel builder

Although Clickfunnels funnel builder is much better, Builderall’s effort to provide its own funnel editor is not that bad.

builderall canvas funnel builder_

The canvas funnel builder is an application where you can make and design marketing funnels. It is the platform’s most recent addition, which aims to provide users with a more convenient yet efficient way to build compelling funnels.

Here’s what you can do inside the tool:

  • Choose a funnel template and use it as it is.
  • Choose a funnel template and tweak it to how you want it.
  • Build your own from scratch by pulling different pages and attach them to one.

Apart from that, the builder also allows you to rearrange, reconnect, and combine varying pages. It also has an option where you can alter the page’s design.

It has a bird-eye view option as well to give you a chance to double-check each page with less hassle.

SEO report tool

The SEO tool aims to guide users on how to improve search engine visibility. What it does is simple: it delivers a daily report regarding your site SEO. All data included in it may vary as well depending on the scope of the result.

builderall seo tool

To give you an idea, here’s what you will receive:

  • Critical factors
  • High relevance factors
  • Moderate relevance factors
  • Low relevance factors
  • Optional factors

The app is very useful if SEO is among your priorities. It will give you complete information concerning which aspect lowers your site’s visibility. It provides suggestions on how to improve your rank in Google too.

But what’s remarkable about it is that it lets you scan and analyze your competitors’ websites as well. Simply put, you get to know how they do SEO. It is particularly beneficial if your competitions’ sites are on Google’s first page. 

On the other hand, I find the lack of off-page SEO elements analyzer sort of disappointing. Your off-page SEO is as crucial as the on-page.

Online store builder

Aside from the funnel maker, the platform comes with a newly added feature where you can create your online shop too. It is a collaboration between Builderall and the already-established ecommerce platform Magento.

builderall magento

The tool works like other typical online shop builders such as Shopify. It is packed with a wide range of options to help you visualize your desired design and functionality.

And if you are just about to begin your journey into online selling, I must say that this is a good and cost-effective start. Not only you will get the app at an affordable price, but you will also get it along with other essential marketing tools as well.

If you want an in-depth review about Builderall features, click here.

Putting it all together

As you already know, Clickfunnels and Builderall cater to the same purpose: help you with your digital marketing needs. However, they don’t serve the same functions, effectiveness, and tools.

Builderall, for instance, is software that suits best with less experienced as well as technoob business owners and internet marketers. For a price of $69, you will receive unlimited access to its 30+ tools. The only downside I noticed is that although it has a lot of applications, the quality is not as good as Clickfunnels.

On the other hand, Clickfunnels aims to help its users optimize their marketing funnels. It is professionally-built as well. As such, although its graphical interface is handy, the learning curve is slightly steep.

One more thing: if your budget is low, I suggest you try cheaper internet marketing platforms such as Builderall. It is because you need to avail the platinum plan, which costs $297 per month (14 day trial first) if you want to use all applications included in Clickfunnels.

All in all, the right software for you depends on different aspects like your technical skills, internet marketing knowledge, allotted budget, and years of experience. Hence, it is best to check those factors first.

Before signing up for ClickFunnels, make sure to get ClickFunnels 30 Days Marketing Plan. Everyone who has ever had a ClickFunnels account, needs these 30 day blueprints. The summit is totally free.

About the author 

Peter Keszegh

Most people write this part in the third person but I won't. You're at the right place if you want to start or grow your online business. When I'm not busy scaling up my own or other people' businesses, you'll find me trying out new things and discovering new places. Connect with me on Facebook, just let me know how I can help.

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}