Clickfunnels For Photographers: Everything You Need To Know

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If you are an aspiring photographer, or someone who is trying to make a foray into the world of photography, then having a website is essential.

And if you're going to have a website, then it makes sense that you want it to be as should work in tandem with your photography business. 

However, this can be difficult without the right tools and knowledge.

But thankfully, there is ClickFunnels - a revolutionary piece of software designed to help people create websites that marry photography with e-commerce with precision and ease. But that's not all it offers. 

In this article, I'm diving deep into how ClickFunnels for photographers works and how you can leverage it to boost your online biz.

What is ClickFunnels?

ClickFunnels is a web-based software and marketing automation platform, which helps people create and manage websites, all while keeping e-commerce in mind.

Clickfunnels For Photographers Everything You Need To Know

It works in conjunction with your other marketing tools, such as Facebook ads, email marketing campaigns and Funnels (which are the focus of this article).

It's essential that you understand the terminology surrounding ClickFunnels before I go into how it works; so let's start there.

Funnels

A funnel is a series of landing pages, which are connected to one another and are used to sell the final product. As such, this allows the sale of a single product without having to produce multiple pages. 

This also leads to faster sales and more conversions, resulting in a boost in your profits.

However, when it comes to photography, you'll need a few things from ClickFunnels. First of all, you'll need Pages.

These are the landing pages that are seen by those who click your ad or link in Facebook or Twitter (or another social media platform). For example, say you're running an ad for a photography course and someone clicks on that ad. 

From this point onwards, ClickFunnels will take care of the rest. It will automatically create a sales page for you, which will then be linked to pages like your about us page, blog, courses, and so on.

On the other hand, if someone is looking for photography tutorials or even articles about photography (and let's face it, we all do), then you'll need something called funnels.

The funnel can be thought of as a funnel that takes someone down the path to becoming an actual paying customer.

Clickfunnels for photographers: how does it work?

Now that you know what ClickFunnels for photographers is, let's get into how it actually works.

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Basically, the beauty of ClickFunnels is how it allows you to create landing pages and funnels in just minutes. What this means is that you can use your time wisely and not waste it on boring or unnecessary tactics.

For example, let's say that a event photographer named John is launching a new photography course. He would create a funnel and a landing page with the same information but in different formats.

In the case of the funnel, he could create a blog post that is linked to his landing page. This blog post would be where he talks about how awesome his course will be, what people will get out of it, and so on.

In other words, the blog post is what he wants the customer to see before they sign up for his course.

On the other hand, John's landing page would be a product page that details what the customer will get out of his course and how it works.

It would also include testimonials from people who have already taken the course, as well as a few samples of what the course entails.

Once John has these two pages (and maybe a few more), it's time to start running some ads. So he does just that. He runs ads on Facebook and Twitter about his photography course, which sends people to his blog post.

They then visit his landing page, where they either sign up for the course or leave a testimonial. Or they can click on one of the few pre-designed courses that he has planned.

Once he has clients, John can start to make money. Now it's time for him to actually sell his course in his shop and make money from it.

So he creates another funnel (or funnels) for products and a series of landing pages in which people can buy the courses/products in his shop. 

The funnel basically describes how the process will work, while the landing page is where people can click on the link and buy the product.

Let's say that John creates a photography course called The Complete Guide to Portrait Photography.

It's a series of videos, which go into depth about Portrait Photography. When John runs an ad on Facebook, it'll send people to his blog post, which will then take them down his sales funnel (as described above).

They will then take them down his landing page, where they can buy it.

As you can see, this allows John to easily create his course, sell it in his store and make money from it. He doesn't have to spend time on each individual page - he just has to put all of the content together and keep things streamlined!

This all might seem like a lot of work to do at once, but ClickFunnels for photographers makes everything easy. This next section will talk about how it does it!

Top ClickFunnels for wedding photographers features

CickFunnels has a ton of features going for it. But there are a few that might prove extremely helpful for you if you're a photographer in any industry.

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 Here are a few that I think you should know about:

Sales funnels for photographers

The sales funnels of ClickFunnels are what it's all about. Funnels basically take the user down a path to becoming a customer.

There are basic funnels that you can use to sell products in different ways, but we're going to talk about how it can help you sell wedding photography services today.

Let's say that you have a friend who wants to get engaged. He or she happens to be a photographer, so you set up a plan for them and click off several funnels.

First, you might create a sales funnel for your friend where he or she can turn his friend in his course. Discover their interest in photography, as well as the cost of the course and how it works.

Next, you could go through several funnels and design landing pages that point to his wedding photographer courses in your shop.

Okay, so by now you're probably thinking: this isn't new. So what makes ClickFunnels sales funnels different? First off, there's no need to learn how to code at all. That's because they have their own drag and drop editor! 

You can design your funnels in a few minutes, customize each page and edit the text. The funnels are also mobile-ready, so you'll be able to design funnels that work on mobile devices. 

The landing pages are created in seconds, meaning there's no need to download or set up a new web app for your clients to utilize.

This is great for photographers because it's simple and doesn't require them to do too much of the work. This means that you'll be able to find clients faster and create sales funnels with ease.

Sales funnel templates

ClickFunnels for photographers also has a ton of pre-built templates that can be used. These are designed to help you out with every aspect of your business, from promoting your business on social media to creating sales funnels.

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For example, if you're a wedding photographer and are looking to promote yourself on Facebook, they've got several pages.

One is the Facebook Business Page, which allows you to promote your brand in the form of ads or by using the offers type of page.

The second one is a conversion page, which is basically the same thing. 

The third one would be a page that allows you to promote your opt-in page (more on this below).

The sales funnel templates cover everything from portrait photography to special events. You can pick and choose whichever type of template you want to use. 

This will save you time and help you create separate landing pages for your wedding services. All of the templates are also mobile-ready, which means that you won't have to worry about creating landing pages that will work on mobile devices.

At the end of the day, ClickFunnels is really easy to use. Its sales funnels help photographers gain new clients and promote their services. This is a great way to get started and it's super effective!

Website builder

ClickFunnels has its own website builder, which is used to create the landing pages for your sales funnels. This site builder is extremely easy-to-use and it will allow you to design each page in just a few minutes - no coding required!

You can use the drag-and-drop editor to design your pages with ease. This makes it extremely easy to build your photography website on the platform. Essentially, this means you don't have to look elsewhere! Everything you need is in one dashboard.

One thing I really like about the website builder is how you're able to create different types of pages. You can create product landing pages - this allows you to take clients from the landing page and into your store.

You can also make special event landing pages, opt-in landing pages, blog post landing pages, thank-you pages, and more!

Optin pages

ClickFunnels has its own opt-in page creator that allows you to create landing page templates. You can promote your photography business in a few different ways, such as promoting your opt-in pages or announcing special events.

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There are other forms of marketing in which photographers sell their services, such as special events. You might have a wedding coming up and need to contact potential clients. 

You can create a special event opt-in page and promote it from the landing page of your website.

This means that you can promote the event on Facebook and encourage clients to visit.

You'll be able to easily customize this opt-in page to highlight what you have for sale, as well as provide visitors with information about upcoming events or discounts. You can even offer a free canvas for some of your photos!

Presell pages

Presell pages are exactly what they sound like. These are pages that you can use to pre sell one of your products, meaning it helps you get clients before you have to provide the photography services.

For example, if you're a wedding photographer who wants to sell his or her engagement packages, preselling might be a great idea!

This is a really powerful tool because it's basically telling clients what they're going to be getting into before they sign up. 

You can use this page to talk about the package and offer discounts or other deals. You can also create a free download page that features discount codes or information about upcoming offers.

The presell page creator is easy to use and allows you to easily create presell pages that promote products and encourage visitors to buy them!

Email marketing software

ClickFunnels has its own email marketing software and it's incredibly easy to use! This allows you to send emails once your client has signed up for a special offer. You can use this for any type of business, including photography.

You can use this software to send out emails at specific times, such as when someone signs up for an offer. This is a great way to send out email blasts that promote your brand and products.

Here's an example: if you're a wedding photographer, you could create an opt-in page that allows people to sign up for discounts. You could then use the email marketing software to send out a welcome message when they sign up!

Since you already have their attention, it's the perfect time to promote specials or upcoming events.

Webinars

ClickFunnels makes it very easy for anyone to create and host webinars. This is an excellent option for photographers who want to promote their services and earn extra income!

The setup is incredibly easy - all you have to do is create the webinar, add a ticket system, and start selling! You can also use the ClickFunnels webinar software to create sales funnels, webinars, and more.

This is an excellent way for photographers to make money on the side. The beauty of this tool is that you don't have to worry about any technical aspects like setting up your computer or purchasing software.

As long as your computer has an internet connection, you can start hosting webinars!

Subscription pages

If you're planning to set up a membership offer for your clients, ClickFunnels will create the pages to help you promote them!

This is a really powerful option that gives you the flexibility to customize everything. You can focus on creating one-time product sales or creating a membership site where clients can get discounts, exclusive offers, and more.

Beyond that, you could also offer membership-based content for your followers. For example, if you're a wedding photographer, you could offer an exclusive workshop for clients who subscribe to your membership site.

This offers them more value and lets them leave the site knowing that they're going to be receiving more from you in the future.

Thank you pages

The thank-you page is a very powerful tool that can help you get more clients.

The purpose of the page is to help people feel like they've made the right decision and then thank them for their business! It also serves as a great way to promote future services.

Your clients will appreciate being thanked after they have completed a special sale or purchased one of your products! You can send out personalized email messages to let them know they received your message, while also providing value.

Final word

ClickFunnels is an excellent option for photographers who want to promote their products or services.

Not only does it allow you to create funnels and sales pages, but it also provides you with the tools and support you need to succeed!

About the author 

Peter Keszegh

Most people write this part in the third person but I won't. You're at the right place if you want to start or grow your online business. When I'm not busy scaling up my own or other people' businesses, you'll find me trying out new things and discovering new places. Connect with me on Facebook, just let me know how I can help.

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