Cup Board Pro Net Worth: Shark Tank Update

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Every chef — professional or otherwise — dreams of a cleaner kitchen. And after his appearance on Shark Tank, firefighter-chef Keith Young took a huge step toward making that dream a reality.

His revolutionary, clutter-busting Cup Board Pro aims to solve a common problem faced by home cooks during meal prep. In the process, it boosted his company's net worth with a significant win in the competitive culinary marketplace.

Because it’s not just a cutting board statement piece — it’s a complete game-changer for anybody who wishes their kitchen was just a little bit tidier. 

Key takeaways

  • Cup Board Pro is a cutting board that features a detachable cup for easy collection and disposal of foods.
  • The product is a shark tank success and secured an investment from Kevin O’Leary.
  • You can find it in stores and online after striking a deal with several major retailers. 
  • They've expanded their lineup at International Home and Housewares Show.

The Shark Tank pitch

In 2018, Keith Young's children brought his invention, the Cup Board Pro, in front of Shark Tank panel — Mark Cuban, Matt Higgins, Corcoran, Lori Greiner, Daymond John, and Kevin O’Leary.

He showed them how it works and asked them to invest in his creation. Keith showed the judges, who were all already visibly impressed, how the Cup Board Pro easily catches and disposes of choppable ingredients. It’s no wonder they were quick to sing its praises.

They joked about not even caring whether or not it worked. They loved the idea and pointed out introducing this on Shark Tank was a “good job” on Keith’s part. The judges only had excellent things to say about Keith and his product, and it looks like their positive remarks were more than just lip service.

Daymond John explained he loved everything about it, and in the end, all five sharks gave Keith $20 thousand each for 20 percent.

The Shark Tank pitch

Cup Board Pro's journey to success

Thanks to their appearance on Shark Tank, Cup Board Pro quickly saw a surge in sales and a major increase in consumer interest on a national scale via the brand exposure on the show.

There was an immediate uptick in the company’s brand awareness and new customers made a point of letting them know what they thought of the their product.

As the Cup Board Pro continues to grow, the company has had to address its fair share of challenges along the way. For one, competition is fierce within the cutting board category.

The company had to work hard to distinguish themselves from the competition and really nail down what it is they’ve been able to bring to the category in terms of product uniqueness and benefits, and really standing by the quality and functionality of the products that they’ve built their brand on.

Another huge challenge for the Cup Board Pro has been production. After appearing on Shark Tank, the company was flooded with new orders and struggled desperately to scale up production quickly enough to satisfy demand.

That said, they worked through those problems and are currently sitting on a $15+ million valuation and a rapidly growing customer base.

The Cup Board Pro's unique features

The Cup Board Pro is distinct in its design and features relative to other cutting boards on the market. Its standout feature is undoubtedly its built-in cup system that makes collecting and transferring chopped ingredients a breeze and without creating more of a mess.

The cups are securely clipped into the cutting board to avoid unnecessary spills and at the same time, they’re conveniently removed when its time to clean or tuck them away in your cabinet.

The Cup Board Pro's unique features

The cutting board itself is made from durable, high-quality materials that are built to last. The board is resistant heavy usage, stains, odors and other bacteria growth. Not to mention, the board won’t move around when you’re doing some heavy chopping or slicing.

The board is non-slip with a sleek and modern design that’s available in different colors to fit any kitchen’s style. All in all, the functionality and durability you get out of the Cup Board pro is a massive step up from what you have in your kitchen right now, and it’s also a much better looking piece, too.

The Cup Board Pro's sales and revenue

The Cup Board Pro has experienced tremendous growth in sales and revenue since airing on Shark Tank. The exposure from the show helped the company bring in new customers and increase brand awareness while also running a few effective marketing campaigns to boost sales.

As for sales numbers, they have sold thousands of units since their debut.

Every year their sales has continued to climb and spiked significantly after Shark Tank which has brought in a healthy dollar amount to fund further product expansion and development. There are a few key things that have led to their success in the market.

The first being the unique benefits and features of the product. The built-in cup system eliminates the need for extra tools to catch the mess, which makes the product a lot more convenient and efficient. Not to mention the cutting board itself is of high quality and built to last.

Customers also appreciate a company that is committed to customer satisfaction. They have received high praise from customers who tell us they love the functionality of their product, the overall quality and their outstanding customer service, so much so that they’ve received many repeat buyers as well as new business through word of mouth.

The Shark Tank investment and its impact

The Shark Tank investment from all the sharks helped, as it ($100,000 for a 20% stake) provided the money cup The Cup Board Pro needed in order to enhance the gadget, market it, and grow the company. 

The funds have allowed the Cup Board Pro to produce more units as it scales up product to meet demand. Profit from sales supported marketing initiatives to get the product out there and find new customers.

John’s industry connections and expertise have also been invaluable as the company navigates growing pains and looks to exploit opportunities created by their quick success.

In short, the Shark Tank investment deal has allowed the Cup Board Pro to take their business to the next level, providing the resources and support that a fledgling company needs to succeed.

The Shark Tank investment and its impact

Cup Board Pro's marketing strategies

The Cup Board Pro has utilized numerous marketing strategies to promote the product and drive sales. Among their most successful tactics, however, has been leveraging social media platforms.

In particular, the company has posted content that highlights the many features and benefits of the product and that includes customer testimonials and reviews following their purchase of the Cup Board Pro. Along with this, The Cup Board Pro has partnered with several influencers and bloggers in the food and cooking space, sharing the product’s different uses during meal prep and while cooking.

Additionally, the Cup Board Pro has been present at some trade shows and industry events to showcase the product to a wider audience and add to their potential customer and partner base.

Overall, the Cup Board Pro’s marketing strategies have paid significant dividends, allowing them to generate significant brand awareness and in turn increase their sales.

In opening its many social media accounts, partnering with influencers and attending these trade shows and industry events, the company has made it possible to reach their target audience with information that outlines the many unique features and benefits of the product.

Cup Board Pro's net worth today

The net worth of the Cup Board Pro has certainly seen a huge increase since it made its appearance on Shark Tank. The company has seen significant growth in sales and revenue over the years, as the exact figures of the company’s net worth are unavailable. The company is now sitting on an estimated net worth of well over the $15 million mark.

The increased sales, successful marketing tactics, and the success from the investment on Shark Tank have all attributed to the impressive net worth.

The net worth of the Cup Board Pro speaks volumes about the company’s success in the industry, ability to meet the needs of consumers with its product and the hard work and dedication of the company’s founder, Keith Young, and his team.

Cup Board Pro's plans for the future

Looking ahead, the Cup Board Pro is intent on expansion and growth. The company will continue to innovate and develop new products and initiatives that bring both fun and ease into the kitchen for the home cook.

A subscription box service — think Blue Apron for dummies — is launching and will send customers fresh ingredients and recipes right to their doorstep, offering to work in tandem with the Cup Board Pro for everything one might need to make delicious gourmet meals at home.

It’s also looking at international expansion, with plans to move into new markets across Europe and Asia. This next stage of expansion will be crucial in building brand awareness and introducing the innovative new company to countless new customers around the world.

Overall, the Cup Board Pro is a business that’s powered by innovation and convenience, giving customers top quality products to make cooking easier and more enjoyable.

Cup Board Pro's success story

The Cup Board Pro went from a breakthrough idea to a successful product by embodying the spirit of innovation, dedication and hard work. The journey from Keith Young's love of cooking and mission to tackle a common problem in the kitchen led to the launch of a brand new cutting board that became a game changer in meal prep.

Cup Board Pro's success story

Thanks to an unforgettable appearance on Shark Tank, the Cup Board Pro saw an explosion in popularity, scoring a deal and setting the brand on the fast track to becoming a household name.

In a world awash with kitchen gadgets, breaking through with a proven product of this nature is only possible after countless hours of hard work and dedication to ensuring every customer is a satisfied one.

The Cup Board Pro has become not just a valuable piece of kitchen equipment, but an inspiration to would-be Discoverers everywhere.

The Cup Board Pro embodies the beauty of identifying a problem, creating a unique solution, and pushing through with unwavering perseverance. With its elegant design, memorable branding, and high customer satisfaction rate, it is set to revolutionize kitchen productivity for the foreseeable future.

Frequently asked questions

What is Cup Board Pro?

Cup Board Pro is a cutting board with a detachable cup to collect any food scraps and a built in knife sharpener.

What happened to Cup Board Pro on Shark Tank?

In 2018, the Cup Board Pro had the sharks chomping at the bit to invest. O'Brien accepted a $100,000 offer from Mark, Daymond, Kevin, Lori, and Matt for 20% equity.

A portion of their profits goes toward charities. It's a perfect example of how having a good business idea and giving back can launch a brand into stratospheric success.

What is the net worth of Cup Board Pro?

This product is worth $15 million as of 2024.

Where can I buy Cup Board Pro?

You can buy Cup Board Pro online on the companies website, on Amazon, or in select retail stores.

What are the dimensions of Cup Board Pro?

The board is 19.5X10 inches by 2 inches — with a no slip and slide feature. Made of bamboo.

Is Cup Board Pro dishwasher safe?

Yes, Cup Board Pro is dishwasher safe.

What materials is Cup Board Pro made of?

Cup Board Pro is made of bamboo, which is a sustainable and eco-friendly material.

About the author 

Peter Keszegh

Most people write this part in the third person but I won't. You're at the right place if you want to start or grow your online business. When I'm not busy scaling up my own or other people' businesses, you'll find me trying out new things and discovering new places. Connect with me on Facebook, just let me know how I can help.

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