Elliptical Stroller: Shark Tank Update After The Show

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The Elliptical Stroller is a revolutionary product that combines the benefits of an elliptical machine with the convenience of a stroller. It was designed to provide parents with a way to exercise while taking care of their children. The stroller features a built-in elliptical machine that allows parents to get a full-body workout while pushing their child around.

It is a unique and innovative product that has gained a lot of attention since its introduction. The Elliptical Stroller works by using the motion of pushing the stroller to power the elliptical machine. As parents walk or jog with the stroller, the motion is transferred to the elliptical machine, which provides resistance and allows for a challenging workout.

The stroller is equipped with adjustable resistance levels, so parents can customize their workout intensity. It also has a comfortable seat and handlebars for added convenience and comfort.

Key takeaways

  • The Elliptical Stroller is a unique exercise equipment that combines a stroller and an elliptical machine.

  • The product gained national attention after being featured on Shark Tank and receiving an investment from Mark Cuban.

  • The company has experienced significant growth and success since the show, with positive customer reviews and feedback.

  • The Elliptical Stroller offers various features and benefits, including a low-impact workout, adjustable resistance, and a compact design.

  • The company has utilized various marketing and advertising strategies to promote the product and position themselves in the market.

Shark Tank pitch and investment

The Elliptical Stroller made its debut on the popular television show Shark Tank, where entrepreneurs pitch their business ideas to a panel of investors. The founders of the company presented their product to the sharks, highlighting its unique features and potential market demand. The sharks were impressed with the concept and saw the potential for growth in the fitness industry.

Elliptical stroller

After a heated bidding war between several sharks, an investment deal was struck with one of the investors. The company agreed to give up 20% equity in exchange for a $500,000 investment. This deal not only provided the necessary funding for the company to grow, but it also brought valuable expertise and connections to help take the business to the next level.

Post-show growth and success

Following its appearance on Shark Tank, the Elliptical Stroller experienced significant growth and success. Sales figures skyrocketed as more and more parents became aware of this innovative product. The company saw a 300% increase in revenue in the first year after the show aired, and the growth has continued since then.

In addition to the increase in sales, the company also expanded into new markets. The Elliptical Stroller is now available in major retail stores across the country, as well as online. The company also launched an international shipping program, allowing customers from around the world to purchase their product.

This expansion has helped to further boost sales and establish the company as a leader in the fitness industry.

Customer reviews and feedback

Customer reviews and feedback have played a crucial role in the success of the Elliptical Stroller. The product has received overwhelmingly positive reviews from parents who have used it.

Many customers praise its durability, ease of use, and effectiveness as a workout tool. Parents appreciate being able to exercise while spending time with their children, and they find that the stroller provides a smooth and comfortable ride.

customer feedback

Of course, not all reviews are positive. Some customers have had issues with the stroller's durability or found it difficult to assemble. However, the company has been proactive in addressing these concerns.

They offer a warranty on their product and have a dedicated customer service team that is available to assist with any issues or questions. They take customer feedback seriously and use it to continually improve their product and customer experience.

Elliptical stroller features and benefits

The Elliptical Stroller is packed with features that make it a must-have for parents who want to stay active while taking care of their children. It features adjustable resistance levels, allowing parents to customize their workout intensity. The stroller also has a comfortable seat and handlebars, making it easy to push and maneuver.

One of the biggest benefits of the Elliptical Stroller is its convenience. Parents no longer have to choose between exercising and spending time with their children. With this stroller, they can do both at the same time. It also provides a great way for parents to introduce their children to a healthy and active lifestyle from an early age.

Marketing and advertising strategies

The company has implemented a variety of marketing and advertising strategies to promote the Elliptical Stroller. They have utilized social media platforms, such as Facebook and Instagram, to showcase their product and engage with their target audience. They have also partnered with fitness influencers and mommy bloggers to create content and spread the word about their product.


In addition to digital marketing efforts, the company has also invested in traditional advertising methods. They have run television commercials and print ads in parenting magazines. They have also participated in trade shows and fitness expos to showcase their product to a wider audience.

Competitor analysis and market positioning

While the Elliptical Stroller is a unique product, there are some competitors in the market. Other companies have introduced similar products that combine exercise equipment with strollers. However, the Elliptical Stroller sets itself apart from the competition with its superior design, durability, and customer satisfaction.

The company positions itself as a leader in the fitness industry, offering a high-quality product that meets the needs of active parents. They emphasize the convenience and effectiveness of their stroller, highlighting its unique features and benefits. By focusing on customer satisfaction and continuous improvement, they have been able to establish themselves as a trusted brand in the market.

Manufacturing and supply chain management

The manufacturing process of the Elliptical Stroller involves sourcing high-quality materials and working with experienced manufacturers. The company has established strong relationships with suppliers to ensure that they receive top-notch components for their product. They also conduct regular quality control checks to maintain the highest standards.

In terms of supply chain management, the company works closely with logistics partners to ensure timely delivery of their products. They have implemented efficient inventory management systems to prevent stockouts and meet customer demand. By carefully managing their manufacturing and supply chain processes, they are able to deliver a high-quality product to their customers.

Future plans and expansion possibilities

The company has ambitious plans for the future. They are constantly looking for ways to improve their product and expand their offerings. They are currently working on developing new features and accessories for the Elliptical Stroller, such as a smartphone holder and a cup holder. They are also exploring the possibility of launching a line of fitness apparel for parents.

Elliptical stroller benefits

In terms of expansion, the company is considering entering new international markets. They have already seen success with their international shipping program and believe that there is a demand for their product worldwide. They are also exploring partnerships with fitness centers and gyms to offer their strollers as part of their exercise equipment.

Conclusion and final thoughts

The Elliptical Stroller has proven to be a game-changer in the fitness industry. It provides parents with a convenient way to exercise while taking care of their children. The company's appearance on Shark Tank and subsequent growth and success have solidified its position as a leader in the market.

With its innovative features, positive customer reviews, and strong marketing efforts, the Elliptical Stroller has become a must-have product for active parents. The company's commitment to continuous improvement and customer satisfaction bodes well for its future success.

As they continue to expand into new markets and develop new products, the Elliptical Stroller has the potential to become a household name worldwide.


What is an elliptical stroller?

An elliptical stroller is a type of baby stroller that allows parents to exercise while pushing their child. It combines the benefits of a traditional stroller with those of an elliptical machine.

What happened to the elliptical stroller after appearing on Shark Tank?

After appearing on Shark Tank, the elliptical stroller did not receive any investment offers from the sharks. However, the exposure from the show helped the company gain more customers and increase sales.

Where can I buy an elliptical stroller?

The elliptical stroller can be purchased on the company's website or through various online retailers such as Amazon.

What are the benefits of using an elliptical stroller?

Using an elliptical stroller allows parents to exercise while spending time with their child. It also provides a low-impact workout that is easier on the joints compared to running or other high-impact exercises.

Is the elliptical stroller safe for babies?

Yes, the elliptical stroller is designed with safety in mind and has passed all necessary safety tests. However, parents should always use caution and follow the manufacturer's instructions when using any baby stroller.

About the author 

Peter Keszegh

Most people write this part in the third person but I won't. You're at the right place if you want to start or grow your online business. When I'm not busy scaling up my own or other people' businesses, you'll find me trying out new things and discovering new places. Connect with me on Facebook, just let me know how I can help.

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