How To Find Expired Domain Names With Traffic And Backlinks

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A good domain name is a critical asset. In most cases, it’s the most important online asset any business can have.

And that’s because it serves as a solid channel that directs everything to your business. Anyone who wants to build a successful online business must create a strong web presence. 

And one of the best ways to speed up your site’s performance isn’t just by getting a premium domain name and building a beautiful website but by leveraging the power of expired domain names with high authority. 

Anyone with an experience in SEO, backlinks, domain authority, resale value, or even something as simple as using a domain name generator understands how valuable an expired domain can be to business. 

So today, we’d be taking a deeper look at: 

  • Advantages of purchasing expired domain names
  • Here’s what you can do with expired domain names 
  • How to find a good expired domain name with traffic and backlinks
  • Here’s what to look for when searching for an expired domain 
  • Remain patient and persistent

Now that that’s out of the way let’s jump right in.

Advantages of purchasing expired domain names

A domain might expire for a variety of reasons, and it happens more frequently than you would imagine.

Advantages Of purchasing expired domain names

In some cases, owners forget to renew their domains. These domains are allowed to expire in other instances because their owners have moved on and don’t need them anymore.

Expired domains come with a lot of advantages like:

1. Easy branding

Some expired domains are the last remnants of a once-thriving business. They have an excellent brand identity, an easily recognizable name, a trustworthy extension, and lots of traffic. 

You can leverage this expired domain’s brand identity to grow your own site’s authority. This way, you won’t need to build your company’s online reputation and SEO ranking from scratch.

2. They’ve already got backlinks

Backlinks are one of the foundations of SEO.

And most new entrepreneurs undertake the task of building their site’s backlink from the ground up. However, getting an expired domain can help you reap the rewards of its already existing backlinks.

Most buyers looking to get an expired domain often focus on the existing backlink profile because it’d go a long way in improving their SEO performance.

3. They already have traffic and an audience base

Another excellent advantage of getting an expired domain name is that it already has steady traffic from a pre-existing customer/visitor pool. And you can easily convert them to your own and add more potential clients to your business.

4. They have the ‘site age’ advantage

Although it’s not well known, search engines use site age as a ranking factor.

And that’s because an old site often comes with more content, more backlinks, and a ton of regular visitors. The older your domain is, the more trustworthy it becomes and the more effective it’d be for ranking purposes.

Here’s what you can do with expired domains

1. Developing authority websites

Most entrepreneurs buy expired domains for the sole purpose of using them as an authority site.

Here’s what you can do with expired domains

An authority website is a site that’s well-known for not just providing quality content and information to users but has also amassed several backlinks from highly reputable sites like Forbes and Bloomberg.  

Building authority sites with expired domains that have a strong history and backlinks is an excellent starting point for entrepreneurs wanting to boost their SEO performance because it takes a lot of time and effort for new domain names to build up their page authority and backlink profile.

2. Developing a PBN (private blog network)

Link building is very hard, and one of the ways many entrepreneurs ease the burden is by building a private blog network. 

With expired domains, you can build a private blog network that provides backlinks to your main website.

Remember that the more backlinks your main site has, the higher it will rank in search results, so a PBN is a great idea for anyone wanting to build an authority site in little time.

And although many SEO experts disagree with the use of PBNs, having one and acquiring PBN backlinks from expired domains is quite effective and can be extremely powerful when done correctly.

3. 301 redirects

A 301 redirect is a permanent redirection that grants the page being redirected complete link authority, and also boosts your ranking. It is an excellent method for transferring backlink juice from the expired domain to your main website.

When done correctly, it gives your main site a significant boost, especially if it has traffic. However, 301 redirects should be done sparingly.

How to find a good expired domain with traffic and backlinks

Though regular domain registrars and auction sites are excellent places to find expired domains with traffic, expired domain finders—also known as expired domain checkers or crawlers—will save you a ton of time and effort when searching for the best-expired domain names.

That’s because they allow you to search through numerous auction houses and aftermarkets and also keep track of expired or expiring domains.  

Using expired domain crawlers can help you:

  • Keep an eye on auction sites and also get notifications when a domain name you want becomes available.
  • Search across websites looking for broken anchor text links that may point to an expired domain name.

Now that you have a clear idea of why you need an expired domain name and how to make the best use of them, here are some expired domain finders that’d help you find great expired domain names for your business.  

1. Expired domains

Expired Domains is a fantastic site to begin your search for expired domains. The site is free and gets updated daily with a vast list of expired domains.

Expired domains

It also grants you access to prominent domain marketplaces such as GoDaddy, Sedo, Flippa, Namejet, Dynadot, Park.io, and Dropcatch.

The platform doesn’t only have a vast library of over 3.6 million expired domains, it also has a significant number of deleted and dropped domains, all presented in a simple, user-friendly design. 

For a free site, Expired Domains features a fantastic filter function that allows users to apply filters for traffic, backlinks, Alexa ranking, and other metrics from domain lists separated by extension, categories, existing links, and country codes.

Expired Domains currently has 493 TLDs available, including standard gTLDs such as the .com, .org, .net, and .info. 

And one thing that’s worth adding is that every domain listed on Expired Domain comes with SEO-relevant information like the domain's birth date, archive.org, backlinks, and Dmoz.org.

This way you can pick a name that matches your specific needs.  

2. DomCop 

DomCop is another fantastic expired domain search engine that provides access to over 10 million expired domains every month from auctions to public and private drop lists at a minimum of $64. 

DomCop

DomCop provides an advanced filtering system and a niche-based indicator that helps you find the best pick from the millions of available domain names in their catalog.

By utilizing crucial data from Majestic, Moz, SEMRush, Domain Scope, and Social Networks, DomCop can help you locate domains quickly.

The platform doesn’t only check for SEO spam but also confirms if an expired domain name appears in a Google search, and also whether it has been blacklisted due to prior spam practices.

This would help you get the best quality expired domain names.

3. Domain Hunter Gatherer

Domain Hunter Gatherer provides quick access to a list of over 10 million expired domains that are curated from all major domain auction sites.

Domain Hunter Gatherer

The platform comes with a number of filters to help you refine your search, and also store specific search results.

Now, unlike other search engines, Domain Hunter Gatherer is a desktop application with search features that allow you to monitor domain auction sites and also scan websites for broken connections.   

DHG is a freemium application with a lot of useful features. It saves you the time and effort of visiting many websites by providing results for your search in seconds by retrieving results from major domain auctions.

DHG also uses internet archives to recreate web pages so you can get a better feel of a site before buying.

4. SpamZilla 

Most people we spoke to suggest using this tool as it delivers a wide selection of expired domains to customers and also allows them to categorize them by age, niche, and other variables.

SpamZilla

The platform offers millions of domain names. And by scanning across numerous sources, SpamZilla is able to add over 350,000 domain names daily.  

Spamzilla’s platform is well-known for its excellent spam detection ability. This tool was specifically created to locate domain names and all the information included inside them, such as backlinks, archive.org data, historical data, and SEO data.

It even generates a domain cleanliness score that helps you spot domain names that have the potential to harm your SEO.

SpamZilla is a great freemium platform that provides many useful features like active history, redirect, backlink history, anchor text, parked pages, active history, domain age, website history, and many more.

Backlink miner, another Spamzilla tool, allows users to inspect the top 100+ backlinks from any domain easily.  

5. FreshDrop

FreshDrop, created in 2007, was one of the first commercially usable centralized domain name search engines, covering many major domain auction houses and aftermarkets.

FreshDrop

For only $32.95 per month, you can use their services to search and purchase great domain names.

FreshDrop makes expired domain name search simple by using an automated search mechanism that allows users to input their parameters so that they can get alerted whenever a domain name matching their criteria becomes available.

6. SEO.Domains

SEO.Domains launched in 2014 and since then provides high-authority expired domains to SEO specialists, digital marketing agencies, business owners, and affiliates worldwide. 

seo-domains-homepage

Register for free and gain access to over 20,000 domains from various niches such as crypto, finance, health, fashion, sports, and many more. Discover different TLDs from .com to over 150 country domains.

The marketplace offers only aged domains with history and backlinks at prices not dependent on auctions. This is achieved through manual checks by a team of specialists who ensure every domain has SEO value.

Here’s what to look for when searching for a powerful expired domain name

Buying an expired domain is simple; all you have to do is follow the procedures after you've identified one. And if it's from an auction house, all you have to do is offer the highest bid for the domain.   

But how exactly would you know which expired domain name is the best one for you? Well, we took a look, and beyond searching for a site with tons of traffic and backlinks, here are some of the things you need to look out for.

1. Domain age

The age of an expired domain is the time since it was last registered. An expired domain's age comes with significant benefits, and that’s because the older a domain is, the more valuable it is. 

Domain age should be at the top of your list when searching for a domain name because—thanks to its accumulated backlinks—it can influence your domain's search exposure.

2. Previous domain content

The history of a domain is another crucial factor in getting the most out of an expired domain. When looking to buy an expired domain, you should always analyze the old content, including how good the material was and how big the site was.

How To Find Expired Domain Names With Traffic And Backlinks

The Internet Archive—commonly known as the Wayback Machine—can be used to look up a domain's visual history. 

3. Domain status on Google index

One thing you must figure out early on is if the expired domain name is still visible in Google searches.

It is critical that the domain name you choose to use be indexed by Google. The chances of a delisted domain being restored are slim; it takes too long at best or may never happen at all.

Before buying an expired domain, ensure you use Google's cache, an online public tool, to determine if the domain is indexed.

Searching in the Google cache should produce a snapshot of the website the last time Google crawled it; if it doesn't, that's a red flag.

4. Domain authority (DA)

An expired name’s Domain Authority is a clear way of identifying the domain's relevance in its specific niche.

When it comes to determining the quality of an expired domain, a domain’s authority is second only to its backlinks. The greater the score, the more valuable the domain.

How to find expired domain names with traffic and backlinks: remain patient and persistent

Though it becomes easier with practice, going through millions of websites to discover a few suitable ones takes time and effort. But if you're willing to dig through the trash to unearth the diamonds, you'll realize it's all worth the effort.

Keep your eyes open so you don’t fall into mistakes that’d ruin your experience. Happy hunting.

Grant Polachek is the head of branding for Squadhelp.com, 3X Inc 5000 startup and disruptive naming agency. Squadhelp has reviewed more than 1 million names and curated a collection of the best available names on the web today. 


We are also the world's leading crowdsource naming platform, supporting clients such as Nestle, Dell, Nuskin, and AutoNation. 

About the author 

Peter Keszegh

Most people write this part in the third person but I won't. You're at the right place if you want to start or grow your online business. When I'm not busy scaling up my own or other people' businesses, you'll find me trying out new things and discovering new places. Connect with me on Facebook, just let me know how I can help.

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