How to Launch a Tech Startup Company without a Tech Background

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One way or the other, some of the most profitable sectors of the global economy utilize or revolve around technology. New technologies emerge at a steady pace, literally every tick of the clock, which is probably why tech companies are so highly valued. This explains why anyone would want to join the bandwagon and start their own tech company. 

However, is this really possible if you don’t have a steady background in tech? 

Well, this question constantly lingers in the minds of many like-minded entrepreneurs. You want to invest in a tech startup but you don’t know where to start because you have so little knowledge, skills, and experience in the field of technology. Well, the good news is that many people have founded successful companies without any background in technology.

Talk about the likes of Alibaba, Tinder, Airbnb, Pandora, and so many more. Apple’s Steve Jobs was merely a programmer, but his company is among the biggest tech giants of this age. 

Dell’s founder Michael Dell also had a non-tech background, doing stocks and trade before starting one of the biggest computer sales, repair, and support companies. But anyone would wonder, how did these people manage to do it?

Well, let’s walk together and explore this guide on how to launch a tech startup without necessarily having a tech background.

1. Familiarize with the tech world

In all honesty, there is a dire need to be ‘awoke’ and familiar with the technology world if you want to start a tech company. This way, you can discover gaps and problems that other existing tech companies haven’t been able to solve yet.

How to Launch a Tech Startup Company without a Tech Background_


It also helps you stay abreast of the latest developments and advancements while keeping an eye on your potential/current competitors in the industry. 

2. Hone your entrepreneurship skills

Among other things, a successful entrepreneur should be creative and innovative. Other than ambition and perseverance, they should possess skills that allow them to take calculated risks and make informed decisions and solve real-life problems. With some basics in tech and the right entrepreneurial skills, launching a tech startup becomes a tab much easier.

Most importantly, before launching a tech startup, it pays to ensure you have a definite problem or problems that you intend to solve in the market, alongside a clearly-defined strategy. As long as you have some deep understanding of the domain, you may not need to be a technology genius to launch a tech company. 

After all, entrepreneurship is principally about solving problems, which is the core function of technology in today’s world. 

3. Seek professional help

Launching a tech company is not always a bread and butter affair. A lot is involved in the founding process, from raising capital to creating a business model and deciding which legal entity to use. This brings in the need to seek professional help that can help you get up and running and accelerate your growth. 

In this regard, the folks over at Alvin Legal partner with startups seeking to launch, successfully grow and even exit the tech market when the time feels right. Providing solutions such as incorporation, shareholder agreements, and trademarking, these professionals help you launch your company, grow it, and even exit when it suits you the most. 

4. Get domain expertise 

When launching your tech startup, you may not always have the domain expertise you need as an entrepreneur. Nonetheless, this doesn’t necessarily mean you can’t get things moving. It might skyrocket your budget a little, but hiring an expert in your tech domain of interest should be the way to go in this case. Their domain experience will help compensate for your inadequacy of knowledge in the industry.

Even as you gradually improve your skills and knowledge and expertise in tech, working with IT experts in your market of interest can have numerous benefits for your tech startups. However, it also doesn’t come without one or two significant risks.

For instance, you may have to bestow crucial decision-making responsibilities to the tech expert you hire. Your startup could face serious problems in case the appointee isn’t executing as they should. 

5. Get a co-founder with a tech background 

Launching a tech startup is no joke. This is especially if you’re short on the budget and you don’t have a background in tech. To stick with the latter, you could always consider seeking someone with a technical background and have them as a cofounder. 

Get a co-founder with a tech background

Alternatively, you could hire a chief technical officer (CTO) and give them a significant share of the company. This can help slim the amount of time, energy, and resources expended to get the company up and running while also saving on costs. 

Over time, this move could also help improve your profit margin as your startup takes off and grows to greater heights. 

6. Steer clear of artificial harmony 

Artificial harmony is where a group of individuals working together agree on something even if they don't think it's the greatest decision for the group. This kind of decision is motivated by a desire to avoid conflict. It is a common occurrence between entrepreneurs and their service providers, and it might not be the best way to go when launching a tech startup.

Instead, make sure to challenge your ideas with technical professionals on multiple levels. Otherwise, you may have a product and a business strategy but be unaware that any specific elements you wish to construct are far too sophisticated and will be prohibitively expensive. Because you're paying them, software consultants will usually agree with everything you say.

As a result, you must locate someone willing to "fight" with you because it is the proper thing to do. 

7. Learn from the failures of previous entrepreneurs 

Often undervalued, learning from other people's mistakes is among the most cost-effective methods of avoiding mistakes. Well, there’s a big chance you have a few role models in the tech industry who inspire you as an entrepreneur. Listening to their success stories can do a lot more than just motivate you and keep you going and pursue what you want or deserve.

However, one thing is for sure. Focusing on failure tales rather than success stories is critical as well. It allows you to understand what you need to do or avoid so you can improve the chances of success for your newly-launched startup now and in the future. There are many websites online where you can find global company failure tales as a prospective entrepreneur or someone planning to start a tech company with minimal to no background in tech. 

8. Build a solid network using startup programs

Never underestimate the amount of help available from the entrepreneurship ecosystem. We can't be experts in everything, and you'll need to be knowledgeable in a variety of areas, including accounting, law, technology, and any subject matter expertise.

Build a solid network using startup programs

You should be aware, however, that this ecosystem will not solve your business difficulties or assist you in starting a firm. As a result, it's more about establishing a dependable network.

Accelerator programs can also help you partner with corporations for pilot initiatives if you have a good idea. This is critical because, even if you do not receive funding from the accelerator program, you can still reduce the risk of future investors.

Future investors value the fact that you were successful in an incubator or accelerator program since it demonstrates that your business idea has gone through a comprehensive validation process. 

If you lack ideas for your startup, in this article you will find several unique ideas for the digital product and also some of the proven ways to generate your own ideas.

9. Market your startup from the word go 

It doesn’t take a graduate’s degree from a top university for one to realize that marketing a product or service requires a lot of effort and dedication. It takes a sheer amount of time before a tech product or service can be accepted by the target market. This is why it makes great sense to start your marketing campaigns as early as possible, guided by research and feedback from your intended audience as you seek to launch your startup.

This helps you prepare for a smooth sail, where you don’t have to wait too long after launching before you start getting your first few customers. As a matter of fact, a recent survey established that close to seventy-one percent of buyers prefer purchasing stuff from reputed brands or companies well-known to them. A small firm may have to compete with large corporations that have loyal customers and apparently unlimited marketing funds.

If you want to stand out with a unique brand-building strategy, you'll need to plan and execute early. 

Conclusion: How to launch a tech startup company without a tech background

Finally, you will also want to figure out the best way to launch your tech startup. It could be at a major tech event, news broadcast, or through an online podcast. Don’t forget to leverage social media to spread the word and get people to visit your company’s website. 

On a parting shot, make sure to recruit top talent as your business grows, prioritizing IT background and experience in most departments. With the above few pointers in mind, you now know that you don’t necessarily need a tech-related degree to start a tech company.

About the author 

Peter Keszegh

Most people write this part in the third person but I won't. You're at the right place if you want to start or grow your online business. When I'm not busy scaling up my own or other people' businesses, you'll find me trying out new things and discovering new places. Connect with me on Facebook, just let me know how I can help.

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