How to Use ClickFunnels with Squarespace (Integration Guide)

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As a business owner who wants an online presence but also wants to create and run effective marketing campaigns, it’s important to find and use the right set of tools and use them effectively.  

By coming to this post, you may want to create a website and want to also build a sales funnel for that website. Or you maybe already have a website and just want to learn about sales funnels.  

Whatever the case, today I am going to talk about both Squarespace and Clickfunnels and how to use them together. I am also going to share with you some tips to make your funnels more effective.  

Let’s dive in!

Why every website needs a sales funnel

Before we jump into the tools, I’d like to first cover why every website needs a sales funnel.

How to Use ClickFunnels with Squarespace

First of all, if you don’t know what a sales funnel is, go through my article on what they exactly are. Reading a post about marketing tools is a waste of time if you don’t know what a funnel is. Go read that article because in it I go in-depth on everything you need to know about funnels. 

Anyway, although websites are important for online presence, they aren’t structured in a way to make you sales. Sure, you can send orders of your products from your website but in order to convince someone why they need your product in the first place, you’ll need a sales funnel.  

Sales funnel is a process of turning someone from not being interested in a product or never hearing about your product before to becoming interested and eventually buying your product.  

Over 90% of people aren’t ready to buy from you when they first land on your site. And if you just throw a bunch of products on them as soon as they land on your page, they’ll experience overwhelm and click away. This is something no website owner wants.  

The way to approach this is to give them a free offer or valuable piece of information first to earn their trust and collect their contact information. The free offer is the first part of every sales funnel. After that, you can send them to the sales page on your website.  

And if the person wants the free offer, they first need to enter their email to receive it. This is how you grab leads, add people to your network and stay in contact with them consistently. There is one tool inside of Clickfunnels that helps you do this easily.  

The problem with the most website builders is that you can’t, or it’s really difficult, to build sales funnels with them. They might have plugins but they usually don’t come with all-in-one marketing toolkit like 3rd party software like Clickfunnels. 

What is Squarespace

Squarespace is a website builder. With this software, you can build a website, eCommerce store, blog, podcast etc. It comes with pre-built themes, like with WordPress or Wix, and all you have to do to create your site is just edit the content of the themes. Pretty simple to use, no coding skills required. 

What is Squarespace

Squarespace has a drag-and-drop editor which makes it easy for basically anyone to edit the content of their site. They also have great style customization tool which can be used for creating a unique look of your site.  

Squarespace also comes with a lot of other great features like: 

  • Easy integrations with a lot of other software and apps
  • Ability to build membership sites with the plugin called Memberspace
  • Newsletter system that integrates with MailChimp
  • iOS and Android apps that enable you to edit your website when you don’t have a computer with you. Although there isn’t a single Squarespace app, they have a suite of apps that serve a specific purpose like Commerce for building stores, Blog for publishing blog posts etc.

It’s no-brainer to say that Squarespace is one of the best website builders on the market. But let’s now talk specifically about their marketing toolkit.  

Squarespace has marketing tools like: 

  • Email marketing system – Squarespace enables you to send branded emails directly from your website with their feature called Email Campaigns
  • SEO tools – Ability to change your page’s snippet and optimize it for search engines.
  • Analytics – Track your site’s performance. You can view data such as the number of page views, where those views are coming from, the number of sales you’ve made, etc. You can also create unique URLs for tracking the impact of your ads.
  • Social media tools – You can integrate social media with your website and expand your site’s audience. You can add buttons for sharing your content, pull content from platforms like Instagram or Twitter directly onto your site, etc.

However, Squarespace doesn’t come with a sales funnel builder and it doesn’t have some of the most important features for marketing like Clickfunnels. Bringing us to…

What is Clickfunnels

Clickfunnels is a sales funnel software that enables you to create effective sales funnels and automate email campaigns without any coding. Although you can create typical websites with Clickfunnels, all of its features are geared towards the marketing side of things.

The goal of Clickfunnels and people that use it isn’t to build an About page or portfolio with it. Their goal is to collect leads, convert them to sales and keep them as a long-term customer, that’s it.

What is Clickfunnels_

While Squarespace is more geared towards developing the online presence for your business, Clickfunnels is geared towards generating leads and sales for your business. That’s the difference.

 Here are some of the most important features of Clickfunnels: 

  • Sales funnel builder – With Clickfunnels, you can build any type of funnel you want. Like WordPress themes, Clickfunnels comes with plenty of done-for-you templates that you can edit with ease and set up your funnel
  • Webinar – The ability to run live webinars and automated webinars (pre-recorded).
  • Membership sites – Deliver your products effectively with membership sites. 
  • Backpack – this is an app that enables you to run affiliate programs for your products. 
  • Follow Up Funnels – Clickfunnels CRM system.

 But definitely, the most important feature of Clickfunnels and the reason why I love this tool so much is their free resources on business and marketing

 Clickfunnels and Squarespace are just tools. And if you don’t know how to use the tools effectively, you’ll just waste your money. This is why it’s so important to know how to develop a sales funnel that works.

Thankfully, Clickfunnels has plenty of courses to help you out. Plus you can schedule a 30-minute call with an expert to help you get started once you sign up.

If you decide to use Clickfunnels Platinum plan, you’ll get access to Funnel Flix for free.

Funnel Flix is a collection of courses on sales funnels, getting traffic, improving your business, etc. These are courses that are sold for hundreds if not thousands of dollars each outside of Funnel Flix.

FunnelFlix

If you want to learn more about Funnel Flix and what you’ll exactly get when you sign up for Clickfunnels, check out my Clickfunnels review

Can you use Clickfunnels with Squarespace

There is no native integration between these two but you can still add your Clickfunnels pages to your domain. However, this is something a lot of people don’t want to deal with.

 What you can also do is send people from your Clickfunnels pages to your Squarespace website. People that go through your sales funnel and go to your website will actually be interested in your product and therefore, you’ll get people that want to buy something to your website most of the time. 

The thing is, you don’t want to build a website with Clickfunnels either. Although you can, it’s not a great experience because, as I’ve said, the software isn’t made for creating websites but sales funnels. I mean, it has the word “funnels” in its name (if nothing else). 

How to Use Clickfunnels with Squarespace

As I’ve said, with no native integration between the two, you’ll either have to add Clickfunnels pages to your website domain or simply link to your website from your funnel.

However, if you want to connect them through Zapier, read this post.

Instead of setting up the shopping cart and everything with Clickfunnels, simply link from your sales page and BUY NOW button to your Squarespace website. 

This is probably what you’d prefer if you don’t want to deal with adding pages to your domain, navigating file manager and other stuff. And I get why you don’t want to deal with these things, I hate them personally as well. 

Here are some ways you can run effective marketing with these two platforms: 

  • Create a landing page with the free offer with Clickfunnels. Have your visitors enter their email address to receive the free offer. This is how you get leads.
  • After they do that, send them to a sales page. Offer them a product as a complete solution to their problem.
  • If they want to buy it, send them to the product order page on your Squarespace site.

If you’re struggling with your funnel, again, you’ll have great courses to go through in Clickfunnels membership area and also their team of experts to help you out if you bump into some problem.

How much will it cost to use both of these tools together?

This is the question you might have in mind at the moment. You’re ready to get started but you’re interested in the total price.

Squarespace pricing comes from $12 to $40 per month, depending on the plan you chose.

Clickfunnels has two plans. Startup plan that costs $97 per month and Platinum plan (recommended because of Funnel Flix) that comes at $297 per month. 

Pricing may seem intimidating to you but the amount of value you’ll get in return is much bigger so don’t let that stop you. 

Before signing up for ClickFunnels, make sure to get ClickFunnels 30 Days Marketing Plan. Everyone who has ever had a ClickFunnels account, needs these 30 day blueprints. The summit is totally free.

Thanks for reading this post! If you have any questions or concerns, feel free to comment down below. Have a great day!

About the author 

Peter Keszegh

Most people write this part in the third person but I won't. You're at the right place if you want to start or grow your online business. When I'm not busy scaling up my own or other people' businesses, you'll find me trying out new things and discovering new places. Connect with me on Facebook, just let me know how I can help.

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